Website Plans for Contractors
Most contractors put off a proper website because the quote comes back at five figures and the build takes six weeks. These plans skip that. One monthly fee covers the build, the hosting, the updates, and someone who picks up the phone.
Nobody hires you because your site looks nice. They hire you because they searched at 9pm, found you, saw work that looked like their project, and trusted you enough to fill out a form.
That's the only thing these plans are built to do. Every page, every photo, every button exists to move a stranger from searching to calling. Everything else got cut.
You keep running your jobs. I run the site.
Two jobs a year and the site has paid for itself. Everything after that is margin. If it can't clear two jobs in twelve months, it isn't doing its job — and you should fire me.
For the contractor who has nothing online, or has a Facebook page doing the job of a website.
$695 one-time build fee
Pay for the year
$4,245 total — two months free and the build fee drops to $295. Saves you $1,190 in year one.
What you get
For the contractor who wants to show up when someone in the next town over searches for his trade.
$1,195 one-time build fee
Pay for the year
$7,445 total — two months free and the build fee drops to $495. Saves you $2,090 in year one.
Everything in Foundation, plus
Annual gets you twelve months for the price of ten and cuts the build fee roughly in half. It's the cheapest way to do this by a wide margin, and it means one invoice a year instead of twelve — which your bookkeeper will also thank you for.
Nothing here is required and nothing gets switched on without you asking. Available on Full Build.
Your Full Build plan keeps the profile optimized and current. This hands the whole thing to me:
Another town, another service, another neighborhood you want to own in search. Add a block of five whenever you need them — no new build fee, no renegotiation.
Past the five included. Set up on your phone and your office computer by me, so nothing breaks and no mail goes missing in the switch.
Most referral programs hand you a gift card and call it generous. This one pays you once when he signs, and then keeps paying you every single month he's still a client. Refer four good outfits and your own bill is barely a bill anymore. There's no cap on that — I mean it.
You refer a Foundation client
Three years in, that's $440.
You refer a Full Build client
Three years in, that's $1,100.
The tier is set by the plan he signs up on, not the one you're on. A Foundation client who sends me a Full Build contractor earns the full $250 and the full $25 a month. Send good work my way and you get paid for good work.
What you get
Applied straight to your monthly bill.
The one-time credit lands after his third payment clears — not the day he signs, because a signature isn't a customer. The monthly credit starts the same month and runs for as long as you're both still with me. Stack as many as you want; if your credits ever exceed a month's bill, the remainder rolls forward instead of expiring.
What he gets
Off his one-time build fee.
Foundation drops from $695 to $520, or from $295 to $220 if he pays annually. Full Build drops from $1,195 to $895, or from $495 to $370 annually. He gets it for showing up with your name attached, which costs him nothing and saves him a few hundred dollars on day one.
Text me his name and number, or have him put yours in the form. No codes, no portal, no link to keep track of.
Comes off his invoice before he pays it. I confirm the referral with you in writing the same day so nothing's ambiguous later.
Your one-time credit and your first monthly credit hit the same bill. After that the monthly keeps coming as long as he's a client.
The rules, all of them: The referral has to be a business you don't own a piece of, and someone I wasn't already in conversation with. Nothing pays out until his third payment clears — if he cancels before that, no credit posts, and I won't come after you for the discount he already got. The monthly credit runs while you're both active clients and stops if either of you leaves. Credits reduce your bill; they aren't paid out in cash and they don't carry into a buyout. Both plans, no limit on how many you send me.
Everything in Full Build is something you'd otherwise hire out separately. Here's what each piece actually goes for in 2026, using published US market rates — and the low end of every range, not the high end.
| What you'd be buying | Going rate on its own | In Full Build |
|---|---|---|
| Contractor website build, 15 pages with project gallery | $2,500 – $6,000 one-time | Included |
| Hosting, SSL, daily backups, uptime monitoring | $15 – $50 /mo | Included |
| Domain registration and renewal | $15 – $25 /yr | Included |
| Business email, 5 mailboxes on your domain | $35 – $42 /mo | Included |
| Website maintenance and content updates | $100 – $500 /mo | Included |
| Local SEO for a single-location service business | $500 – $2,000 /mo | Included |
| Google Business Profile optimization and upkeep | $300 – $1,200 /mo | Included |
| GBP management with review responses | $300 – $1,200 /mo | +$195 /mo |
| Somebody chasing you every month for new photos and job updates | Nobody sells this | Included |
| Year one, at the lowest published rate for every line above | $13,915 | $7,445 |
That $13,915 assumes you find the cheapest provider in the country for every single line — a $2,500 build, $100 maintenance, $500 SEO, $300 GBP. Some SEO retainers fold the GBP work in, so back that line out entirely and you're still at $10,315. Price it at what a decent local agency actually charges and year one runs past $22,000. Full Build, paid annually, is $7,445.
If you only want a website — no SEO, no GBP work, no monthly changes — then buying one outright for $3,000 and leaving it alone is cheaper than renting, and I'll tell you that to your face. These plans are for contractors who want the site worked on, not just built.
Ranges reflect published 2026 US market rates for small-business and local service providers. Google Workspace Business Starter at $7 per mailbox on annual billing.
I register and hold the domain while you're on a plan. That's how the price stays where it is — you're not paying five figures up front because I'm carrying the build.
But you're not stuck. After the first two years you can buy the domain and the entire site outright and walk away with everything. The longer you've been with me, the cheaper that gets — because by then I've made my money and squeezing you on the way out is how I lose the referral.
It's written into the agreement. It isn't a favor I might do.
| How long you've been with me | Price |
|---|---|
| Year 1–2 | 18× your monthly |
| Year 2–4 | 12× your monthly |
| Year 4–6 | 8× your monthly |
| Year 6 and beyond | 6× your monthly |
Any time after 24 months, one number, regardless of how long you've been here. No formula, no math to check.
You own the site, the domain, your content, your photos, and your mailboxes. Want me to keep hosting and maintaining it? $195 a month, cancel whenever. Want to take it elsewhere? I'll hand over the files and help your new person get set up.
Every question below is one I've been asked by a contractor who'd been burned before. Straight answers, in writing, before you sign anything.
After the 12-month minimum you're month to month with 30 days' notice. The site comes down when you stop paying — that's the trade for not writing a five-figure check up front. Buy it out and it's yours forever.
Because the first month is 40+ hours of work and the monthly fee is two. The build fee covers a fraction of that. Pay annually and it drops by more than half.
Any time, and I credit your original build fee against the new one — so the upgrade costs $500, not $1,195. Most people who start on Foundation move up inside a year, usually the first time they want a page for a town they're not covering yet.
4% a year, capped, written in the agreement. No surprise invoices and no "that's out of scope" the first time you ask for something small.
$95 an hour, quoted before I start, and most requests run well under an hour. I'll tell you when something's small enough that I'm not going to bother billing it.
Yes, and stacking is where it gets good. Four Full Build referrals is $100 off every month, forever, on top of $1,000 in one-time credits. There's no ceiling. If your credits ever run bigger than a single month's bill, the leftover rolls forward until it's used rather than expiring.
Me. Not an account manager, not a ticket queue, not an offshore team. The person who builds your site is the person who answers when you call about it.